Finding The Other Currencies Beyond Wealth

Finding The Other Currencies Beyond Wealth

Insight

"I wanted to build a company, a full profit company that would take responsibility and would drive social change."

Konrad is the founder and CEO of Falcon Coffees, a coffee trading company that sources beans from Africa and Latin America, the Congo to Peru. These coffees are sold to everyone from Starbucks to Stumptown. Konrad believes that coffee has the latent potential to improve the lives of hundreds of millions of people across many of the world’s poorest countries and in doing so, could build the blueprint to global food security.

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